360 Google Virtual Tours
Are you looking to increase your SEO, get an advantage over your competitors and increase your customers? If you don’t have a 360 Virtual Tour on your Google Business Listing, you need to call us today. Whether your business is large or small, customers look to Google first before stepping foot into your business. We offer professional 360 photography and then post to your Google Business Listing. Give us a call today at 484-264-1845.
3 Reasons you need a 360 Tour on your Google Business Listing:
1. RANK HIGHER ON GOOGLE
A Google virtual tour directly influences your website’s position on Google. It recognizes when content is helpful to a user, and when content is useful, Google bumps up that company’s website and listing higher in search results. This is done by a number of ranking factors that recognize engagement and click-throughs. Virtual tour stats tell us that 360 photos on your Google listing double the interest in your company and therefore produce higher engagement rates. That means you can expect a higher chance of appearing within the Local Pack with a Google virtual tour.
2. MAKE A BETTER FIRST IMPRESSION
Consumers rely on Google Maps and other map websites 44% of the time when beginning their search for a business. What’s more: 41% of those searches result in an on-site visit. Standing out is growing increasingly challenging for businesses online, especially locally. Considering that many businesses have still evaded Google virtual tours, there’s a lot of opportunity here to create a fully complete and accurate listing against competitors. According to Google, 67% of people are looking for more virtual tours in their search today.
3. BUILD A BETTER CONVERSION ENGINE
A Google virtual tour doesn’t have to sit on your listing to gather dust. It can be a conversion engine for your website visitors, too. Not only can you embed a Google virtual tour on your website, you can also customize it inside a custom third-party virtual tour viewer with call to actions, photos and more. This means you have more to work with on your website and more content to engage and entice users. Virtual tours keep visitors on your website 5-10 times longer. We’ve also found in a 3-month case study of multifamily property websites, that embedding a virtual tour across 11 websites proved a 20% increase in conversions on the site.