Blogs
Imagine a place where your business can shine online — completely free of charge. Sounds great, right? That’s exactly what building a Google Business Profile (GBP) offers. It makes your business ...
How many times have you went to a website – any website – just to be hit by multiple ads asking you to subscribe to their newsletter or offering a coupon for a purchase, etc? My guess is that it ...
Zach Heller Joins Dealer World as Northeast Sales Manager Leighton, PA – January 25, 2023 – Dealer World, a full-service advertising agency including both traditional and digital marketing, welcomes ...
Are you Living in a Cave? A long time ago (514a-520a,) one of our greatest philosophers shared an allegory: The Allegory of the Cave. In that allegory, he shared a person’s perspective as it relates ...
Recap: Used Vehicle Mastermind Exchange Sessions at Digital Dealer Las Vegas 2022 It’s always our pleasure to be involved in Digital Dealer. This time, I was joined by Tracy Myers, dealer principal of ...
Everyone at Dealer World Is grateful for all our clients and business partners and we are thankful for everyone who chose us to help them and hope to continue those relationships for many years to ...
You let Kwik-Fit eat the market and it costs them nothing. Visiting Paul de Vries has a rich tradition of bringing American automotive speakers to the Netherlands. At this week’s #DCDW Event, it ...
We all know that organic traffic converts into leads that end up in sales at higher percentages. It’s more relevant than ever, and it’s what has been missing all along. Let me get right to ...
At Digital Dealer Tampa, I had the pleasure of co-moderating multiple mastermind exchange sessions with various topics chosen by the dealers centering around used vehicles. For those that don’t know ...
One of the most famous stories about the Wild West was the gunfight at the O.K. Corral. There have been books and even famous movies written about it. The tale of the Earps, Doc Holliday, Clairborne, ...
Today, one of the hot buttons of any digital campaign is “conversion rate.” It makes total sense when it comes to the true attribution of a campaign. How many visitors to your site? How many people ...
There are all sorts of coaches and trainers in our industry. But there is a difference. Trainers are brought into an organization to teach a specific set of skills – kind of like what Liam Neeson is ...
In the automotive industry, we tend to think about conversions in a funnel-type journey not only within our marketing and sales but also with the outcome of the customer’s journey. We lead them down ...
Today, one of the hot buttons of any digital campaign is “conversion rate”. It makes total sense when it comes to the true attribution of a campaign. How many visitors to your site? How many people ...
“While everyone ran in panic, Roselle remained totally focused on her job.” Sometimes life gets hectic. We try to focus on and accomplish too many things at the same time. We have deadlines to ...
New Dealer Funnel Comprehensive Text Messaging Solution For Auto Dealers, Engages Customers & Increases Sales Created by two automotive industry veterans, Dealer Funnel has proven to increase ...
Automotive Industry Veteran Arnold Tijerina Joins Dealer World as Director of Business Development Lehighton, PA, April 14, 2021 — Dealer World, a full-service advertising agency for franchise and ...
While waiting to board a plane to Austin, Texas for my first trip to a Google Campus, my colleague and I were standing next to a woman wearing a sweatshirt that said “New Hampshire” on it. Being from ...
Dealer World Ranks No. 2701 on the 2019 Inc. 5000 With Three-Year Revenue Growth of 243% NEW YORK, August 14, 2019 – Inc. magazine today revealed that DEALER WORLD LLC is No. 2701 on its annual ...
Let’s face it: the auto business isn’t getting much easier. We’re faced with more and more challenges from nearly every angle. That being said, there are plenty of stores out there that are thriving, ...
Last week, I asked Hunter Swift over the phone from 3000 miles away, to halt all proactive sales efforts for Dealer World. Hunter took that to social media, unbeknownst to me, and it gained a little ...
A dealership’s reputation is often determined by the customer’s last experience. If the customer had a positive experience, he or she most likely will be willing to share it with others. The same is ...
My first job out of high school was selling cars. At that time, I remember my sales manager telling me and the other salespeople to make our daily follow-up calls. Some salespeople would say they ...
I recently visited a dealership and I talked to the general manager and asked how the store was doing. He mentioned that their sales weren’t where he wanted them to be. As I discussed with him ...
At Dealer World, part of our overall strategy is to help a dealer, or any business, SELL MORE NOW. In order to achieve this, we look at the business’ reviews and ratings. We often speak to businesses ...
Statistically speaking, if a runner is on third base, they have a much better chance of scoring in a baseball game than if they are on first base. However, isn’t this concept a matter of common sense? ...
As a full-service agency, one of the hardest things we do is explain why something is down, or, in other words, why there are red arrows in the analytics report. Working in the highly competitive ...